Content & Social Media Apprentice
This role offers an exciting opportunity to be part of our marketing team, gaining on the job training while studying for a level 3 qualification in multi-channel marketing.
We are looking for someone who has a keen interest in all aspects of digital marketing, has good written and verbal communication skills and a willingness to learn. The successful candidate will work as part of our marketing team, playing a key role in website administration, social media campaigns and content creation as we continue to grow our digital footprint.
As part of the marketing team, you will:
- Assist in the generation of content and copy to advertise the brand to generate enquiries, ensuring it is relevant, accurate, and gives a clear customer message.
- Assist in the development and delivery of our SEO approach, with agency support, driving and constantly updating marketing’s content plans.
- Liaise with other members of the marketing/sales team to maintain product knowledge. Ensure the promotion of the right message for customers, considering seasonal content and brand appeal.
- Support in the development and execution of comprehensive digital marketing campaigns across multiple channels, including email, social media, and website content.
- Create strong and convincing marketing content (blog articles, social content, write video themes/scripts) that drives inbound enquiries
- Use customer persona data to target the different customer types, depending on the platform it is being designed for.
- Work with our Performance Marketer to help create and run successful paid social campaigns, and monitor the performance of the website, social media, and SEO to collectively.
- Create content for the print materials, including brochures, flyers, and signage.
- Creative input across all areas of marketing, including the ever-evolving development of the website to best suit the customers and deliver quality enquiries.
- Ensure all imagery used on the website, social platforms and advertisements is of high quality, suits the aesthetic of the website and will appeal to the customer base.
- Assist in projects, ensuring deadlines are met while maintaining high-quality standards.
- Communicate effectively with internal teams and external partners to foster collaboration and achieve marketing goals.
- Commit, engage and study the allocated apprenticeship Multi-channel marketer to obtain a level 3 qualification.
As part of your Apprenticeship, you will:
- Utilise design software to create high quality content & media assets.
- Use marketing software including CMS and analytics platforms.
- Develop your understanding of customer profiles to maximise ROI.
- Develop your interpretation of marketing briefs to assist with the delivery of projects.
For further information on the apprenticeship please visit the government apprenticeship website: - https://findapprenticeshiptrai...
Upon successful completion of this Apprenticeship, you will be able to join the register of IT Technicians and join, as an Affiliate (Professional) member, the CIM (Chartered Institute of Marketing) or Associate membership of BCS.
Requirements for the role:
- GCSE Grades 6 or above in Maths & English
- A-Levels or equivalent
- An interest in Marketing
- A flair for problem solving
- Competent using social media platforms
- Highly motivated and willing to learn and develop new skills
Pay & Benefits:
- Basic salary
- Excellent staff facilities
- 28 days annual holiday including Bank Holidays increasing with length of service
- Health Shield payment scheme (medical)
- Death in service benefit (twice annual salary)
- Sick pay after qualifying period
- Contributory Pension scheme
- Crane Garden Buildings Holiday Home
- Opportunity to develop a progressive career in the business
Working hours are Monday - Friday, 8.5 hours per day between the hours of 8:30 - 17.00 with 30-minute lunch break
Salary: 20,000.00